Automotive retailers and dealers are under pressure due to the complementary rise of external factors caused by (disruptive) OEMs, customers, and other industry stakeholders. As a result, the manager or director in automotive retail must redefine its 2030 business strategy to remain relevant in the automotive industry. This whitepaper presents the vision for automotive retail in 2030 and guides decision-making. In addition, it outlines a digital roadmap on how retailers can prepare for the future to sustain a profitable and loyal customer base.
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